Build Your Email List
Build your email list
If you have a small business, are doing online marketing, or simply have a specialized interest or hobby and would like to interact with others who share your passion, you need to have an email list. That’s because email remains the single most effective way to connect with other people online.
Build your email list
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Our e-book provides insight into the importance of building an email list and offers tips on how to do it effectively.
With our e-book, you can learn how to create an email list to help you stay in touch with your clients and grow your business.
Discover how to create a successful email list today by downloading our e-book.
Email marketing is still without a doubt one of the most effective ways to drive sales and increase revenues, with some stats even showing a 40 300% return on investment. That's huge. And that's why in today's episode, we're going to cover why it's important to build an email list. Email marketing works. It doesn't matter whether you're in a business to consumer or a business to business market.
The fact is the people you're trying to reach all likely use email an email list is a list of people have signed up to receive emails from you. The most important part here is that they've given you permission to contact them through their email accounts, which means they actually do want to hear from you. Typically, these email addresses are managed through a software service that allows you to keep them organized and send out messages to all of them at the same time, which saves you an incredible amount of time, and also allows you to track which messages were opened which word and if any, were marked as spam. Aside from the staggeringly high 4300% return on investment. What makes email marketing so special is that unlike almost every other marketing channel out there, email gives you direct access to your customers.
This means you can create a message specifically for them and have it delivered straight to their inbox at the click of a button. Also, if they sign up for your email list, it means they likely want to hear from you. So you've basically been given permission to continue to contact your customers over and over. And if you continue to provide good content, they'll continue to appreciate it.
Email is also an everyday part of our lives now and most people check it at least once a day and now check it wherever they are from their phones, which means you have the opportunity to reach your customers every day no matter where they are. Email marketing also offers a level of protection by giving you your customers contact details and access to them just in case your favorite social media channel ever decided to close or change his algorithm like Facebook did a while back in their effort to boost their ad revenues.
Finally, email marketing is extremely easy to use. Once you've signed up for an email marketing service and entered a few basic details, you're pretty much ready to go and can start collecting and sending emails that same day. Probably the best part of email marketing, however, is the fact that even today, it's still not being effectively used by most small businesses, which leaves the door wide open for you to better connect with your current and potential clients and customers. One of the biggest regrets I found among established business owners is that they failed to focus on building their email list earlier.
So get started today.
And if you'd like an example of what to say and how to write your emails, then be sure to head over to download the e-book